AWS re:Invent is a learning conference hosted by Amazon Web Services for the global cloud computing community. The event features keynote announcements, training and certification opportunities, more than 400 technical sessions, a partner expo, and after-hours events. AWS approached Yeti Society to help drive awareness for the event through a digital marketing and advertising effort in Las Vegas, Nevada. Here our design team worked directly with the event owners to conceptualize and excute the creation of various large-scale billboards and print ads which highlighted Amazon’s annual event.
PROJECT DELIVERY
AWS re:Invent
Design /
This also included both digital displays and video animations to engage and excite audience attendees. Our production team also coordinated with local businesses to manage the installation of these assets; the majority of which were featured along Las Vegas Blvd. and the Las Vegas Airport. In total, we are very excited to report that AWS re:Invent averaged around 30,000 attendees.